Industry

Essentials

This catagory brings together the trusted products, services, and businesses that help support the bridal industry behind the scenes. From garment bags and gown care to packaging, cleaning, technology, accessories, and other specialized services, these companies provide the essential tools that help designers, retailers, and bridal professionals protect, present, sell, and deliver their collections. This category is designed to connect bridal businesses with the partners and resources that help them operate and elevate the overall bridal experience.

111SKIN

Our products complement and are inspired by the dramatic results of 111SKIN Founder, Dr Yannis Alexandrides’ renowned clinical treatments at 111 Harley St.

Each surgically-precise formula is the result of Dr Yannis’ unparalleled understanding the skin’s three-dimensional repairprocess. As such, our products are designed to help visibly optimise skin both pre- and post-surgery, maintain optimal visible skin health and address visible signs of ageing.

As pioneers of skincare innovation, we continue to push the boundaries of medical skin science, ingredients, and technology to create advanced products that yield transformative results.

Association of Wedding Gown Specialists

Founded

Our not-for-profit international trade association of award-winning Certified Wedding Specialists™  was founded in 1987.  We provide exceptional MuseumCare™  cleaning, preservation, and restoration of gowns and textiles with archival, museum-quality preservation chests.

Unique Guarantee

Local service with a written international preservation guarantee honored in more than 500 cities around the world by any member of the Association.  Also, for every preservation, in celebration of the couple’s wedding, a tree is planted in a forest of great need.

Tested and Endorsed

Endorsed by the Association of Bridal Consultants, a worldwide organization of wedding professionals.

BOOMBA


Say "I do" to total confidence on your big day! 💍✨

Planning a wedding dress is all about finding the perfect fit, but what about the undergarments? Stop by and meet BOOMBA—the ultimate bridal secret for seamless support and instant volume without the hassle or buckles of traditional sticky bras.

Whether you’re walking down the aisle in a sleek, low-back gown or a stunning sweetheart neckline, BOOMBA inserts sweat proof and designed to stay securely in place all day and night.

📍 Come find us to the left of the reception desk

Come see why brides around the world always choose BOOMBA, get sized, and make sure you find the perfect bra for your dream dress.

Christine

Lash Studio

Christine Lash Studio specializes in beautifully customized lash extensions and brow services, designed to enhance your natural beauty and make you feel confident for life’s most special moments.
Every client receives a tailored consultation to create a look that complements their features, wedding style, makeup, and personal preferences. From soft and natural to elegant and glamorous, we carefully design each lash and brow service to photograph beautifully while still feeling like you.


Our private studio experience is centered around personalized attention, comfort, and meticulous attention to detail. We take the time to understand exactly what you envision, ensuring your lashes and brows are thoughtfully crafted to complete your bridal look.


Whether you’re preparing for your wedding day, engagement photos, bridal shower, bachelorette celebration, or honeymoon, Christine Lash Studio is here to help you look and feel your absolute best.


Your wedding day is unforgettable. Your beauty experience should be, too.

Dressit

For a decade Becca owns a bridal boutique spending over $100K a year on designer samples, watching 87% go unsold, and seeing the entire discovery process migrate to social media while no one built the infrastructure behind it. I wasn't guessing at the problem. I was living it.

In 2020 I exited, convinced I'd never come back. I joined a travel tech startup because I was obsessed with technology, efficiency, and problem-solving. But I couldn't unsee the patterns. People in my community kept coming to me for dress advice. And things in the wedding industry just weren't getting better — brides were still being trained to shop wrong, designers were still flying blind, and boutiques still had no way to prove local demand.

So I came back to fix it. We started by building a marketplace for boutiques to surface available inventory. Then the real insight surfaced: the extra-dresses problem does not start at the boutique. It starts at the designer — the one spending the marketing dollars and holding the visibility across the network. That is why Dressit is designer-led.

Today, powered by Bria — our Brand Routing Intelligent Agent — Dressit captures the moment a bride is ready and routes her to the boutique that can actually serve her. Consent-first, so what she shares is true and it stays yours. I do not sit outside the build handing specs to engineers. I build alongside our CTO, Cindy Don, who brings 20 years of engineering leadership — I am in the product, shaping how the intelligence reads behavior, because I spent ten years watching that behavior in person. Owning a shop, exiting it, then going to work in tech taught me systems and patterns. The bridal years taught me people. Holding both at once is the rare part, and it is why this gets built right. Technology should help people connect more intentionally, not replace the relationship. Stronger data. Stronger partnerships. Stronger sell-through.

Keepsake Couture

Tina Dillingham is a bridal fashion illustrator and co-founder of Keepsake Couture, where her lifelong love of fashion and design is transformed into meaningful, hand-illustrated bridal keepsakes. A graduate of the Fashion Institute of Technology, Tina brings her background in fashion design to each illustration, thoughtfully interpreting the silhouette, movement, and distinctive details of every bridal look. Through the Bridal Keepsake Program, Keepsake Couture partners with bridal boutiques nationwide to transform the unforgettable moment a bride finds her gown into a keepsake she can treasure long after the wedding day.

Mrs. Case

Mrs. Case engineers handcrafted wedding dress display cases designed to give brides a beautiful way to keep their gown visible long after the wedding day. Made in the USA, each case combines timeless design with UV-rated acrylic, a dust-resistant seal, on-board humidity control, and integrated lighting, helping protect the dress while turning it into a meaningful part of the home. 

Some memories shouldn't be stored away.

https://mrscase.com/pages/dealer-form or email jon@mrscase.com

Sole Silva - House of Fabrics

“Everything began the day I visited the designer   who   would create my wedding dress. In my   search for the   fabric of my dreams, I   discovered how difficult it   truly was to find that   one detail that changes   everything.” – Sole Silva

 That’s how SOLE SILVA BRIDAL FABRICS was   born: from a real need, a deep desire, and the   conviction   that every bride deserves to feel     unique.

 Since 2015, our journey started in China and,   over  the   years, we’ve expanded to reach brides   and ateliers all   around the world. Today, with   over 10 years of  experience, we continue to   work with the same   passion that shaped our   beginning: creating   exclusive fabrics that   make you fall in love for the   second time.

 Each design is carefully developed with dedication     and love, made to accompany you on such an   unforgettable day. We invite you to dive into a universe of haute couture fabrics where texture, shine, and detail tell stories… your story.

Our greatest wish is to be part of this special moment. We are here to ensure you feel relaxed, free, authentic, and—above all—HAPPY.
We want to help you find the fabric you’ve been looking for, the one that will become a witness to one of the most beautiful days of your life.

We love what we do, and we love making brides happy. That’s why we work tirelessly to offer the highest quality, guidance, and a truly unique experience. Because to us, it’s not just about selling fabrics… It’s about creating dreams, together.

Vici Design

Victoria’s journey into cake design started when she was just fifteen years old, landing her very first job as a cake artist's assistant. She was immediately hooked by the craft and knew right away that this was the exact career she wanted to pursue. Growing up, she was always drawn to art, but she had an equal love for baking. Cake artistry became her perfect happy medium—a place where she could bring art and food together to create something truly special. Driven by the singular goal of becoming a professional cake artist, she decided to take her passion to the next level and continue her education at the world's premier culinary school.

To turn that passion into a career, Victoria attended The Culinary Institute of America, where she earned her bachelor's degree in Food Business Management. While she was there, she had the amazing opportunity to intern for Ron Ben-Israel, one of the top cake artists in Manhattan. That experience completely opened her eyes to the world of luxury cakes and showed her what it truly means to treat a cake like a piece of art. It was during that time that she really began to dream about what her own creative voice and business could look like.

After graduating, Victoria helped open a brand-new cake studio in Upstate New York. That was a pivotal moment for her because she discovered that her absolute favorite part of this job isn't just decorating—it's getting to know her couples. She loved walking alongside them from their very first meeting all the way to the wedding day.

That close connection is exactly what inspired her to start her own business, officially launching Vici Design. It is such a privilege for her to create cake art that tells a couple’s unique story. Victoria finds inspiration everywhere—in architecture, fresh florals, unique textures, and everyday art. Her goal is always timeless elegance, and she truly loves meeting a couple, understanding their vision, and bringing their sweet moment to life.

Wedding Gown Preservation

Wedding Gown Preservation Company was founded in 1913 by Sara and Joseph Schapiro in Endicott, New York. Sara and Joseph specialized in the preservation and alteration of wedding gowns. Together, they created the family formula which is still in use today. We are now a fourth generation family-owned business operated by the Schapiro family. We have had generations of brides preserve their gowns with us. Our cleaning methods have been proven and recognized by the International Fabric Institute as the best methods in the gown preservation industry. We pride ourselves in the highest standard of quality and care of bridal gowns in cleaning and preservation.

WedGen Media

Ronan Corrigan is the founder of WedGen Media, a specialist appointment acquisition company serving bridal, Mother of the Bride, occasion wear and designer brands across North America.

WedGen was built around a simple idea: different customers buy for different reasons, so they should not all be marketed to in the same way. That is why WedGen has developed seven different appointment systems. Each one is designed for a specific type of customer, business goal and time of year, giving boutiques the ability to run the right campaign as customer demand changes throughout the bridal calendar.

These systems include campaigns for attracting higher-value brides, growing Mother of the Bride and evening wear departments, moving sale and in-stock inventory, and supporting recruitment.

Every system is built around WedGen's narrative-based advertising approach. We create campaigns around the customer's real needs, motivations and buying behaviour, so the messaging speaks directly to the people each boutique is trying to reach.

We then turn that interest into qualified appointments and track every appointment through to attendance and dress sales. This gives boutiques a clear picture of what they're spending, how many customers are attending, how many are buying and the revenue generated from every campaign

To learn more, visit: www.wedgenmedia.com

Wyndzy Fragrance

Wyndzy Curated brings artisan fragrance to wedding boutiques through a thoughtful, elevated approach to retail scent.

The company partners with boutique owners to offer hand-selected fragrance brands chosen for their quality, authenticity, and fit for the bridal space.

With exclusive assortments, flexible ordering, and signature scent solutions for the store itself, Wyndzy Curated helps create a more memorable shopping experience, one that feels distinctive, refined, and impossible to replicate.

To learn more, visit: www.wyndzycurated.com